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This week we cross the Alps into Italy's golden age of speed — the feuds, the founders, and the family dynasties behind Ferrari, Lamborghini, Alfa Romeo, Maserati, and Lancia. Tractor magnates turned supercar builders, fighting bulls, four-leaf clovers, and a trident that hasn't changed in a century.
Fair warning: this round leans into origin stories as much as the machines themselves. If you know why Enzo Ferrari and Ferruccio Lamborghini never got along, or which driver's lucky clover outlived him, you're in the right place.
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QUESTION 1
Ferruccio Lamborghini was already a successful tractor manufacturer when a recurring clutch failure in his own Ferrari 250 GTO sent him to complain directly to Enzo Ferrari. According to the well-known story, what did Enzo Ferrari call him in response?
A
A tractor driver
B
A mechanic
C
An amateur
D
A dreamer
Correct!
Not quite — the answer is: "a tractor driver." After the clutch in his 250 GTO failed on him for the third or fourth time, Lamborghini went to Enzo Ferrari to complain, only to be told that his cars were fine and that a tractor driver like him had no business criticizing them. Lamborghini's own mechanics later found the clutch was a common commercial part — the same one used in his tractors, at a fraction of the price Ferrari charged for it. His reply, as the story goes: he'd show Ferrari how to build a proper sports car. Automobili Lamborghini followed soon after.
QUESTION 2
What inspired the name of the Lamborghini Miura, the mid-engined 1966 supercar widely credited with starting the modern supercar era?
A
A racing circuit in southern Spain
B
Spanish fighting bulls bred by the Miura family
C
A Lamborghini test driver's surname
D
A mountain range near Sant'Agata Bolognese
Correct!
Not quite — the answer is: the Miura fighting bulls of Andalusia, Spain, bred by the same family since 1842. After visiting their ranch in 1962, Ferruccio Lamborghini adopted the fighting bull as his company's emblem, and a few years later named his new mid-engined supercar after the breed itself. He later had one of the first production cars delivered to the Miura family's own ranch as a gift.
QUESTION 3
Alfa Romeo's four-leaf clover badge — the quadrifoglio — traces back to driver Ugo Sivocci painting one on his car before which 1923 race?
A
Mille Miglia
B
Targa Florio
C
Italian Grand Prix
D
24 Hours of Le Mans
Correct!
Not quite — the answer is: the 1923 Targa Florio. Sivocci, an Alfa Romeo factory driver known for being fast but unlucky, painted a four-leaf clover inside a white diamond on his car before the race — and won. The clover became his trademark, but he died later that same year testing a car for the Italian Grand Prix at Monza, driving without the clover painted on, for once. Alfa Romeo has carried the quadrifoglio on its fastest road cars ever since.
QUESTION 4
Alfa Romeo was founded in Milan in June 1910 under a different name, before engineer Nicola Romeo took control and renamed it in 1918. What was that original name?
A
Fabbrica Automobili Torino
B
ALFA — Anonima Lombarda Fabbrica Automobili
C
Societa Lombarda Motori
D
Officine Milanesi Automobili
Correct!
Not quite — the answer is: ALFA, short for Anonima Lombarda Fabbrica Automobili ("Lombard Automobile Factory, Public Company"). Nicola Romeo took control of the struggling company in 1915 and officially renamed it Alfa Romeo in 1918 — recognizing that the ALFA name already had real value with buyers, even as his own surname went on the badge.
QUESTION 5
Who designed the Maserati trident logo, and what Bologna landmark inspired it?
A
Alfieri Maserati, inspired by a racing trophy
B
Mario Maserati, inspired by the Fountain of Neptune
C
Ettore Maserati, inspired by a family crest
D
Carlo Maserati, inspired by a knight's spear
Correct!
Not quite — the answer is: Mario Maserati — a painter by trade and one of the brothers who worked in the family business at various points — designed the trident. He based it on the trident held by Neptune in Bologna's famous Fountain of Neptune in the Piazza Maggiore, near where the company was founded. The logo has barely changed in a century on the road.
QUESTION 6
The Maserati brothers are as much a part of the brand's legend as the trident itself. How many Maserati brothers were there in total?
A
Four
B
Five
C
Six
D
Seven
Correct!
Not quite — the answer is: seven. Rodolfo and Carolina Maserati had seven sons, though the first — also named Alfieri — died in infancy; a second son was later given the same name in his memory. Of the six who reached adulthood, most contributed to the family car company in some way, from engineering to, in Mario's case, designing the famous trident.
QUESTION 7
The Lancia Stratos is widely considered the first car ever designed from scratch purely to win rallies, rather than adapted from a road car. How many consecutive World Rally Championship titles did it win, starting in 1974?
A
One
B
Two
C
Three
D
Four
Correct!
Not quite — the answer is: three straight, in 1974, 1975, and 1976. Designed by Bertone's Marcello Gandini and powered by a Ferrari Dino V6, the Stratos was built in roughly 500 road-going copies purely to satisfy homologation rules — and it remains one of the most dominant single designs in World Rally Championship history.
QUESTION 8
Before founding his own company in 1906, Vincenzo Lancia worked as a chief inspector and works test driver — fast enough to be put in actual races — for which manufacturer?
A
FIAT
B
Alfa Romeo
C
Isotta Fraschini
D
Itala
Correct!
Not quite — the answer is: FIAT. Vincenzo Lancia started out as a bookkeeper's apprentice before becoming FIAT's chief inspector and a works test driver by age 19 — fast enough that FIAT's bosses put him behind the wheel in actual races, where he was often the quickest man in the field. He carried that racing pedigree straight into the company he founded, which built its first car the following year.
QUESTION 9
Scuderia Ferrari was founded in 1929, nearly two decades before a car ever wore Enzo Ferrari's own name. Whose cars did the team actually race in those early years?
A
Maserati
B
Alfa Romeo
C
Lancia
D
Bugatti
Correct!
Not quite — the answer is: Alfa Romeo. Scuderia Ferrari began as a team for gentleman drivers running Alfa Romeo's older, lower-spec cars under contract while the factory kept its newest machinery for itself. The arrangement soured after Alfa came under Italian state control in the 1930s; Alfa absorbed Scuderia Ferrari outright in 1937, and Enzo didn't build a car wearing his own name until the 125 S in 1947 — a decade after the partnership began to unravel.
QUESTION 10
Last one. In November 2023, a 1962 Ferrari 250 GTO — a factory Le Mans entry — set a new record for the most expensive Ferrari ever sold at public auction. What did it sell for?
A
$38.1 million
B
$44.6 million
C
$51.7 million
D
$63.2 million
Correct!
Not quite — the answer is: $51.7 million, set at RM Sotheby's New York sale in November 2023 for chassis 3765 — a factory Ferrari entry at the 1962 24 Hours of Le Mans and a class winner at that year's Nürburgring 1,000 KM. It's the highest price ever paid for a Ferrari at public auction, though it still landed below the sale's own pre-auction estimate — a reminder that even the most legendary names don't always hit the number on paper.
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Facts checked against Wikipedia, Slashgear, Jalopnik, Petrolicious, Highsnobiety, and RM Sotheby's / Fortune.
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